ayrmer software :: news :: client testimonial :: january, 2012
miserve are a Devon based
plumbing and heating engineers and had been investing money on a monthly basis for its Search Engine
Optimisation (SEO) that just wasn't working!
MiServe approached us and where looking for help to increase the number of enquiries generated through their business website. Our website designer (Alex) sat down with them, to find out more about the business (as well as their likes and dislikes in terms of website design). We quizzed them about their business objectives, enabling us to come up with a number of designs that would allow them to show case their services effectively.
We implemented the website design they chose into a user friendly Content Management System (CMS) platform and then provided training on how to use and maintain the website. We also provided some basic Search Engine Optimisation training to enable them to add targeted key words into the website. MIserve then populated the website content themselves and the site was launched the site in October 2011. Since the launch of the website enquires through the site have increased considerably enabling them to recoup their investment. They have also benefited from not having to pay an on-going cost for SEO work as they now undertake it themselves.
website design
...we were paying silly money per month to a specilaist SEO company for a website designed the way they did
it not the way we wanted. Yes it ranked well, so they were happy, but didn't generate any enquiries and that is
what it's there for. After a year and several thousand pounds wasted, we spoke to the Ayrmer Software in the office
above ours. They listened to us and produced the site that we wanted, they showed us what to do and
we now do the SEO ourselves (it really isn't difficult). We made the decision to invest money in a
bespoke solution and four months later it has generated considerably more income than it cost.
A gamble at the time but on reflection a no brainer, can't rate them highly enough.
Ivan Bridle, Miserve
Vince McConville - our Sales and Marketing Director - has also provided help with using social media through sites such as Twitter and LinkedIn, enabling them to expand their reach using a variety of channels.
Ayrmer Software are a specialist bespoke software development studio. If you would like to discuss your requirements for your business please contact us.


