ayrmer software :: news :: launch of new b2b website for Goonvean Fibres :: may, 2011
We are delighted to announce that we have launched the new Business 2 Business (B2B) website for Goonvean Fibres Limited - based in Honiton - having worked with their team over the last few months.
Since winning the contract in November, we have worked closely with the project team at Goonvean Fibres to deliver the new content managed website on time and within the agreed budget.
http://www.goonveanfibres.com/
The aim of the project was to deliver a website that would perform well in the search engines whilst showcasing the entire range of products Goonvean Fibres manufacturer from their base in Honiton, Devon for a worldwide audience.
The site not only enables Goonvean Fibres to present the products and the associated material safety, technical and product data sheets; it also enables them to showcase the different applications for each product, provide a two dimensional approach to their range that enables the target audience to find the correct product.
Content Management System
A significant percentage of the products manufactured by Goonvean Fibres can be used for one or more applications - from lead acid batteries to paints and adhesives - that meant that the website had to reflect this, dynamically building product pages based on either the materials or applications selected by the user (via a menu based system). This meant the Content Management System (CMS) had to reflect these relationships, whilst presenting information in an intuitive fashion, enabling the team at Goonvean Fibres to update the product range as and when required.
We provided the Goonvean Fibres team with training on the Content Management System (CMS) and advised them on the on page Search Engine Optimisation (SEO). Goonvean Fibres populated the website, providing feedback on the system prior to the launch of the website and are now maintaining the content themselves. We will continue to keep an eye on the site and advice accordingly and look forward to working with them in the future.
Following the launch of the website it was fully indexed by Google and is performing well for their keywords and phrases.
... the website really is looking the part.
John Opie, Managing Director, Goonvean Fibres Limited
Ayrmer Software specialise in function lead website designs within the B2B / SME environment. If you would like to discuss your requirements for a B2B website or content management system please contact us.


