A word about Google algorithms

The other day I wrote an article about the aggressive, pain based sales techniques used by some Search Engine Optimisation (SEO) companies and some advice on how business owner /managers can spot them. Well this morning I have received another one; this time promising top 10 placement on Google, but we?¢''ll focus on explaining some of the jargon contained within the email as hopefully this will help you make an informed decision.

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SPAM emails (SEO)

Going to have a rant about emails we receive on a regular basis about our website These emails often come from outsourced businesses based in India and use GMail addresses, so we dont take them seriously, although our fear is some business owner / managers might do, so please read on

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The importance of User Acceptance Testing

User Acceptance Testing (UAT) is essential for the successful implementation of any bespoke system and relies on the end user often the client investing sufficient time into the process. So what should you the client be expected to do, or is this simply an excuse that developers use to get you to debug their code?

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When it all goes Pete Tong

For the majority of small businesses Information Technology (IT) is clouded in mystery. I often here business managers / owners express the view that they feel vulnerable. I know exactly how they feel! When I get in my car I just want to to get may from A to B, I really dont need to know how an internal combustion engines works and hate it when something goes wrong. So, when a client had to prove their competency as part a tender process, you can image their reaction. They needed to show that t

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Making the other person more important

One of our core values at Ayrmer Software is to make the other person more important than ourselves. It was something our business coach introduced into the business as far back as 2006. So what do we mean .

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If you like to get in touch, please telephone our offices on +44 (0) 1364 582017 or complete our on-line form and we'll get back to you as soon as possible.


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Ayrmer Software developed a highly bespoke Client Relationship Managament system for us back in 2007 which has been a key factor in being able to effectively implement our expansion strategy and I certainly would not hesitate in using Ayrmer Software...

Joe Boniface Sales Development Manager
Kestrel Contractors Ltd

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