experience alone does not add up to credibility or professionalism
Ayrmer Software celebrates its fifteenth birthday in less than three weeks’ time, so one might expect us to be relying heavily on last fifteen years to build our credibility and professionalism right now. However, just because someone has done the same thing for any length of time doesn't always mean they are credible or equate to their professionalism.
When Ayrmer Software was founded, in October 2002 nearly every high street in the United Kingdom had a Woolworths, who by that stage had been trading for ninety three years; Lehman Brothers had been in business for over one hundred and fifty years. Obviously, neither of the aforementioned businesses are now trading ... So, whilst longevity does show a business’s ability to survive, how can you determine if it is run professionally and is a credible business?
Businesses have to evolve and adapt to survive and in the fast paced Information Computer Technology (ICT) sector this is perhaps even more important. In the last fifteen years we've seen a bewildering amount of change in the way software is used in business.... Ask yourself what your business was using in 2002; chances are that you might have had a website, but more than likely you had only just started using email as your primary form of business communication. I expect you were using Windows Vista or XP as your operating system and still viewed the internet with certain scepticism.
Ayrmer Software have constantly adapted to the changing environment in which we operated - delivering software solutions for businesses - to meet the needs of our clients and in so doing, helping their businesses to stay ahead of their competitors through the use of software to give them an edge.
In October 2014 - just three years ago - The World Wide Web Consortium (W3C) released Hypertext Mark-up Language (HTML) version 5 that provided a better foundation for distributing interactive content via a myriad of devices. Although the term Responsive Web Design (RWD) was kicked around, designers and developers had significant challenges in delivering content to end users consistently across different devices. In fact in 2012 we designed and developed intuitive-software-solutions.co.uk and attempted to provide a solution that tackled the challenge head on. Google forced the sector to address the challenges in the winter / spring of 2015, when it warned website owners (in an article published at the end of February 2015) that if their websites did not pass it's mobile friendly test, their search enginerankings would be effected after and the term MobileGeddon was coined by the website design industry! We published an article on our website in October 2015 once the dust had settled and we were sure that the approach we had adopted in late 2014 / early 2015 was the right approach.
Of course this is now old news and every ones is now focusing on General Data Protection Regulation (GDPR) and the new Data Protection Bill (DPB) that is forcing businesses to adapt to the new regulations and the constant threat of cyber criminals with the most recent, major data breach coming to light only last week (Equifax).
Again, our expertise ensure we were ahead of the competition, when we launched our security framework that protects all of our clients on-line database applications and websites, back in April 2014.
Our fifteen years’ experience certainly helps us draw on passed lessons, but unless a business shows the willingness to adapt to its environment it will disappear, in much the same way Woolworths did, when it failed to adapt to the internet and Lehman miscalculated the speed at which the markets change after adopting the use of computer generated trading strategies.
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